Video in online marketing is increasing at an exponential rate. Did you know that the use of video content for B2B marketers increase from 8% to 58% in 2014 alone? More than that, the number of videos from brands on Facebook increased by 3.6x year over year.
Social media posts with videos in them boost views by 48%, and visual content on Facebook specifically increases engagement by 65%. This means more people seeing your content, more people going to your website, and more people buying, just by adding in a video.
Social video is an enormous opportunity, videos have a 135% greater organic reach compared to photo posts on average. As reported by Marketing Land, “Natively uploaded videos on Facebook are winning nearly an 80 percent share of all video interactions happening on the social media site”. 8 billion daily video views on Facebook. Over 1 billion YouTube users.
We can help you engage your audience with relevant and personalized video content ready to publish natively everywhere in minutes (Web, Facebook, Twitter, Youtube, Instagram and more).
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